◆ Industry — Real Estate
Property Marketing

More Site Visits.
Better Qualified.
Closed Faster.

EvoKast builds the full marketing and sales system for real estate developers, brokers, and IPCs — from property lead generation on Meta and Google, to CRM automation that follows up before leads go cold.

Get a Free Growth Audit → See How We Help ↓
Property Engine · Live
Real Estate
Meta & Google Property Ads
CRM & Follow-up Automation
Project Microsites & Landing Pages
AI Lead Qualification Bot
IPC & Channel Partner Outreach
2,400+
Leads / Launch
78%
Site Visits Booked
-34%
Cost Per Lead
2,400+
Leads generated in first 30 days of launch
78%
Site visits booked via automation
-34%
Average reduction in cost per lead
40%
More active IPC relationships in 90 days
The Problem

What's Slowing
Your Pipeline Down.

Real estate is a high-stakes, high-volume lead game. Most teams lose deals not because they lack enquiries — but because the wrong leads reach the team, and the right ones aren't followed up in time.

PROBLEM 01

Too many unqualified enquiries eating sales time

Agents spend hours chasing leads who are window shopping — wrong budget, wrong location, no real intent. The cost isn't just CPL; it's your team's time.

PROBLEM 02

No system to follow up before leads go cold

Property buyers take days or weeks to decide. Without an automated follow-up sequence, qualified leads that didn't pick up the first call are lost to a competitor who followed up.

PROBLEM 03

Projects don't show up where serious buyers search

Google Search captures buyers at the moment of intent. Most developers and brokers don't appear for the keywords that matter — and organic presence takes years to build without a strategy.

How We Help

Four Systems.
One Growth Engine.

Each piece of the EvoKast real estate system is connected — your ads feed your CRM, your CRM triggers your automation, and your automation fills your sales calendar. Every campaign is backed by in-house ad creative design, SEO-optimised project pages, and social media content that keeps your brand visible between campaign bursts.

Property lead generation icon

Property Lead Generation

Meta, Google & YouTube campaigns built for property enquiries — not just clicks. We target by location radius, income bracket, housing interest, and search intent to reach buyers who are actually in the market. Ad creative — static, carousel, video, and reels — is designed and written in-house for every campaign.

  • Meta lead gen forms and retargeting sequences
  • Google Search for high-intent property queries
  • YouTube pre-roll for project launches and awareness
  • IPC and channel partner outreach campaigns
  • Custom ad creative design (static, carousel, video & reels)
CRM and follow-up automation icon

CRM & Follow-up Automation

Every enquiry routed to the right agent instantly. Automatic WhatsApp and email sequences that nurture prospects across their 2–4 week decision window — so no qualified lead ever goes cold.

  • CRM pipeline setup (Zoho / HubSpot / custom)
  • Instant lead-to-agent routing by project and location
  • WhatsApp drip sequence for site visit scheduling
  • Automated reminder & re-engagement flows
Project microsites icon

Project Microsites & Landing Pages

Campaign-specific landing pages for each project — built to convert ad traffic, not just look good. SEO-optimised copy and meta content ensure each page captures organic search traffic between paid campaign windows. Floor plans, pricing, location maps, and a lead form that feeds directly into your CRM.

  • Project microsite with floor plans & gallery
  • IPC-ready pages for channel partner distribution
  • A/B tested lead forms with instant CRM sync
  • Mobile-first design for WhatsApp traffic
  • SEO-optimised page copy and meta tags for project keywords
AI lead qualification icon

AI Lead Qualification

An AI chatbot (deployed via WhatsApp and your website) pre-qualifies every lead before they reach your sales team — capturing budget, timeline, location preference, and property type automatically.

  • 24/7 WhatsApp & web chat qualification
  • Budget, timeline & intent scoring
  • Qualified lead alert to sales via WhatsApp
  • Unqualified leads routed to nurture sequences
Every plan includes → SEO & Keyword Strategy Graphic Design & Ad Creatives Content Writing & Copywriting Social Media Management Email Marketing Video & Reels Production Landing Page Design Analytics & Monthly Reporting
The Playbook

From Audit to
Filled Sales Calendar.

A structured 5-stage process that generates qualified site visit bookings — and compounds results each month.

01
Audit
Review existing campaigns, lead sources, CRM setup, IPC relationships, and competitor activity.
02
Target
Define buyer personas, location radius, channel mix, and project-specific messaging for each property.
03
Launch
Campaign setup, project landing pages, WhatsApp automation, CRM pipeline build, and AI bot deployment.
04
Qualify
AI pre-qualification filters enquiries by budget, timeline, and intent before the sales team is engaged.
05
Convert
CRM tracks every prospect from enquiry to site visit to booking. Monthly reports show full-funnel attribution.
Start Your Property Audit → See Our Results
Use Cases

Built for Every
Real Estate Business.

Whether you're a developer launching a new project, a broker growing your portfolio, or a consultancy targeting commercial clients — we've built the playbook.

Developer

Residential developer launching a new project

Meta & Google campaigns launched 6 weeks before possession. Project microsite with floor plans, registered interest form, and WhatsApp nurture sequences for all enquiries. Qualified leads receive a site visit appointment automatically.

2,400 enquiries in 30 days · 78% site visits booked via automation
Broker / IPC

IPC broker growing channel partner network

LinkedIn and WhatsApp outreach campaigns targeting IPCs, channel partners, and real estate agents in target geographies. CRM to track referral pipeline stage, commission status, and partner performance.

40% more active IPC relationships within 90 days
Commercial

Commercial property consultancy driving inbound

Google Search campaigns for commercial leasing and investment queries. Monthly SEO content targeting "office space for lease [city]" and "commercial property investment" keywords to build long-term organic presence.

Inbound volume doubled in 6 months · CPL reduced by 34%
Packages

Choose Your
Growth Plan.

Structured packages for every stage — from independent brokers to large developers with multiple active projects.

Starter
Broker Starter
For independent brokers and small agencies launching their first digital campaigns
  • 1 active campaign (Meta or Google)
  • 1 campaign-specific landing page
  • Basic CRM setup & lead routing
  • WhatsApp follow-up automation (3 messages)
  • Monthly performance report
  • Email & WhatsApp support
Get Started →
Most Popular
Growth
Developer Growth
For developers and mid-size agencies managing multiple projects simultaneously
  • Up to 3 active campaigns (Meta + Google)
  • 3 campaign-specific landing pages
  • Full CRM pipeline with lead scoring
  • AI lead qualification bot (WhatsApp + web)
  • WhatsApp drip sequence (7 touchpoints)
  • Bi-weekly strategy & performance calls
  • Monthly executive report
Book Audit →
Enterprise
Enterprise
For large developers, REITs, and groups with multi-city projects and complex sales operations
  • Unlimited campaigns across all channels
  • Custom microsites per project
  • Full CRM + BI dashboard build
  • Dedicated account strategist
  • Multi-city campaign management
  • NRI targeting & international campaigns
  • SLA-backed support
Talk to Us →
FAQ

Questions We
Get Asked Often.

Which platforms work best for real estate leads in India?
Meta (Facebook/Instagram) works best for residential projects targeting aspirational homebuyers in the ₹50L–₹3Cr range. Google Search captures buyers who are actively searching with high intent. YouTube builds project awareness before a launch. LinkedIn is ideal for NRI targeting and commercial property. The right mix depends on price point, project type, and geography — we recommend the channel strategy after the initial audit.
How do you handle the high volume of unqualified enquiries?
Our AI qualification bot (deployed via WhatsApp or website chat) runs a short pre-qualification conversation before any human agent is involved. It captures budget, timeline, property type preference, and location. Only leads that meet your minimum criteria are routed to the sales team — others go into a nurture sequence. This typically reduces agent time wasted on unqualified leads by 60–70%.
Can you generate leads for RERA-registered projects while staying compliant?
Yes. We structure all creative and copy to comply with RERA guidelines — no misleading possession claims, proper disclaimers on all ads, price references as "starting from" with RERA registration numbers shown where required. We've managed campaigns for RERA-registered projects across Maharashtra, Karnataka, Delhi NCR, and Rajasthan.
Do you manage the ad spend, or do we need our own accounts?
We manage campaigns within your ad accounts — your Meta Business Manager and your Google Ads account. This means you own all your campaign data, pixel history, and audience lists. You pay the platforms directly; EvoKast's fee covers strategy, creative, setup, and ongoing management. We never co-mingle client ad spend.
Ready to fill your pipeline?

More Qualified Leads.
More Site Visits. Closed Faster.

Book a free 30-minute growth audit with our real estate marketing team. We'll review your current campaigns, identify where budget is being wasted, and give you a clear plan to generate more qualified property enquiries.

Book Free Property Audit → See All Solutions